Schema markup generator
Generate valid JSON-LD structured data for your website. Choose a schema type, fill in your details and copy the code. No sign-up, no cost — just clean, standards-compliant markup ready to paste.
Choose a schema type
Select the type that matches the content on your page. Schema should describe content that is visible on the page — do not add markup for content that is not actually shown.
Only add FAQ schema for questions and answers that are actually visible on the page. Do not add hidden FAQs just for SEO.
Add at least two items. The first should be the top-level page (e.g. Home), the last should be the current page.
Paste this code inside a <script type="application/ld+json"> tag on the relevant page. The <head> is preferred, but JSON-LD can also be placed in the body if implemented correctly. Make sure the schema matches content visible on that page.
Google's Rich Results Test checks eligibility for Google-supported rich results. Schema.org Validator checks broader schema.org validity. Some schema types may be valid but not eligible for a Google rich result. Paste the copied code into either tool to validate.
Need structured data across your whole site?
This generator handles individual pages. A proper SEO setup implements structured data across your site where appropriate: business schema, BreadcrumbList, Article markup, Product markup, FAQ markup where useful, and page-specific schema that matches the visible content. We build this into every website and SEO engagement.
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