/* /google-ads-agency-melbourne: additions from the Google Ads review (1 Oct 2026). Loaded after svg-ads.css, without
   blocking the first paint (everything here is below the first screen). Prefix .gpk- (the glossary picture) */

/* ---- GOOGLE ADS IN PLAIN ENGLISH: a search ad above its campaign's numbers; each pinned part carries its pin ---- */
.gpk{display:grid;gap:14px}
.gpk-pin{position:absolute;right:-9px;top:-9px;z-index:2;display:grid;place-items:center;width:22px;height:22px;border-radius:50%;background:var(--gold);color:#111;
  box-shadow:0 0 0 3px #0B0D10;font:800 10.5px/1 var(--font-head)}
.gpk [data-slx-spot]{position:relative;border-radius:8px}
.gpk-serp{display:grid;gap:12px;padding:16px;border-radius:22px;border:1px solid var(--edge-2);background:linear-gradient(180deg,#121418,#0C0E11);box-shadow:0 50px 100px -60px rgba(0,0,0,.95)}
.gpk-q{display:flex;align-items:center;gap:10px;height:42px;padding:0 16px;border-radius:100px;border:1px solid var(--edge-2);background:#171A1F;font:500 13.5px/1 ui-monospace,SFMono-Regular,Menlo,monospace;color:var(--text)}
.gpk-q svg{flex:0 0 auto;width:15px;height:15px;fill:none;stroke:var(--gold);stroke-width:2;stroke-linecap:round}
.gpk-q[data-slx-spot]{border-radius:100px}
.gpk-ad{display:grid;justify-items:start;gap:7px;padding:14px 14px 16px;border-radius:14px;border:1px solid var(--edge);background:#0F1115}
.gpk-rank{padding:2px 7px;font-size:12px;font-weight:700;color:var(--text)}
.gpk-ad__site{display:flex;align-items:center;gap:10px}
.gpk-fav{width:26px;height:26px;border-radius:50%;background:radial-gradient(circle at 50% 50%,var(--gold) 0 34%,#23262C 35%)}
.gpk-ad__site > span{display:grid;gap:2px;font-size:12.5px;line-height:1.2;color:var(--text)}
.gpk-url{padding:1px 4px;margin-left:-4px;font-size:12px;color:var(--text-mid)}
.gpk-h{margin:2px 0 0;padding:2px 4px;margin-left:-4px;font:600 17px/1.3 var(--font-body,inherit);color:#8AB4F8}
.gpk-d{margin:0;font-size:13.5px;line-height:1.5;color:var(--text-mid)}
.gpk-row{display:flex;flex-wrap:wrap;align-items:center;gap:8px 10px}
.gpk-links{display:flex;flex-wrap:wrap;gap:6px;padding:3px;margin-left:-3px}
/* (a pin on a line of text sits in room kept for it, clear of the words) */
.gpk-rank,.gpk-url,.gpk-h,.gpk-call{padding-right:22px!important}
.gpk-links span{padding:5px 10px;border-radius:100px;border:1px solid var(--edge-2);font-size:12px;font-weight:600;color:#8AB4F8}
.gpk-call{display:inline-flex;align-items:center;gap:7px;padding:6px 12px;border-radius:100px;border:1px solid var(--teal-line);background:var(--teal-soft);font-size:12.5px;font-weight:700;color:var(--teal)}
.gpk-call[data-slx-spot]{border-radius:100px}
.gpk-call svg{width:14px;height:14px;fill:none;stroke:currentColor;stroke-width:1.8;stroke-linejoin:round}
.gpk-rival{display:grid;gap:6px;padding:12px 14px;border-radius:14px;border:1px solid var(--edge);opacity:.5}
.gpk-rival i{height:8px;width:70%;border-radius:4px;background:rgba(255,255,255,.14)}
.gpk-rival i.s{width:88%;height:6px;background:rgba(255,255,255,.07)}
.gpk-panel{padding:14px 16px 16px;border-radius:22px;border:1px solid var(--edge-2);background:linear-gradient(180deg,#101317,#0B0D10)}
.gpk-panel__top{display:flex;align-items:center;justify-content:space-between;margin-bottom:12px}
.gpk-panel__top b{font:800 14px/1 var(--font-head);color:var(--text)}
.gpk-panel__top span{font:700 10px/1 ui-monospace,SFMono-Regular,Menlo,monospace;letter-spacing:.14em;text-transform:uppercase;color:var(--text-dim)}
.gpk-metrics{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:8px}
.gpk-m{display:grid;align-content:start;gap:6px;padding:11px 12px;border-radius:12px!important;border:1px solid var(--edge);background:#0D0F13}
.gpk-m span{font-size:11.5px;font-weight:600;color:var(--text-dim)}
.gpk-m b{font:800 21px/1 var(--font-head);letter-spacing:-.02em;color:var(--text);font-variant-numeric:tabular-nums}
.gpk-m--conv b,.gpk-m--roas b{color:var(--teal)}
.gpk-bar{display:block;height:5px;border-radius:5px;background:rgba(255,255,255,.08);overflow:hidden}
.gpk-bar i{display:block;height:100%;border-radius:inherit;background:var(--gold)}
.gpk-dots{display:flex;gap:3px}
.gpk-dots i{flex:1;height:5px;border-radius:2px;background:rgba(255,255,255,.1)}
.gpk-dots i.is-in{background:var(--teal)}
@media (max-width:700px){
  .gpk{gap:10px}
  .gpk-serp{gap:9px;padding:12px;border-radius:18px}
  .gpk-q{height:38px;font-size:12.5px}
  .gpk-ad{gap:6px;padding:12px}
  .gpk-h{font-size:15.5px}
  .gpk-d,.gpk-rival,.gpk-links span:nth-child(n+3){display:none}
  .gpk-links span,.gpk-call{padding:5px 9px;font-size:11.5px}
  .gpk-panel__top{margin-bottom:8px}
  .gpk-panel{padding:12px;border-radius:18px}
  .gpk-metrics{gap:6px}
  .gpk-m{gap:3px;padding:7px 9px}
  .gpk-m b{font-size:16px}
  .gpk-serp{padding:10px}
  .gpk-q{height:34px}
  .gpk-ad{gap:5px;padding:10px 11px}
  .gpk-ad__site{gap:8px}
  .gpk-fav{width:22px;height:22px}
  .gpk-m span{font-size:10.5px}
  .gpk-pin{width:20px;height:20px;right:-7px;top:-7px;font-size:10px}
}

/* ---- EVERY LEAD TRACED: five steps on one line (a pulse runs it once in view, each step lighting as it passes; at
   rest all are lit), then what we count beside what we don't chase ---- */
.gxq-line{padding:22px 26px 28px;border-radius:26px;border:1px solid var(--edge-2);background:linear-gradient(180deg,#101317,#0B0D10);box-shadow:0 60px 120px -60px rgba(0,0,0,.95)}
.gxq-line__top{display:flex;align-items:center;justify-content:space-between;margin-bottom:26px}
.gxq-line__top b{font:800 15px/1 var(--font-head);color:var(--text)}
.gxq-line__top span{font:700 10.5px/1 ui-monospace,SFMono-Regular,Menlo,monospace;letter-spacing:.14em;text-transform:uppercase;color:var(--text-dim)}
.gxq-line__track{position:relative}
.gxq-line__rail{position:absolute;left:calc(100% / var(--n) / 2);right:calc(100% / var(--n) / 2);top:27px;height:2px;border-radius:2px;background:linear-gradient(90deg,var(--gold),var(--teal))}
/* the pulse spans the rail and moves by transform (2 Oct 2026: a left/top animation re-laid out the page every frame);
   its dot is the ::after at the start */
.gxq-line__pulse{position:absolute;left:0;right:0;top:50%;height:14px;margin-top:-7px;opacity:0;pointer-events:none}
.gxq-line__pulse::after{content:"";position:absolute;left:-7px;top:0;width:14px;height:14px;border-radius:50%;background:#fff;box-shadow:0 0 0 5px rgba(255,255,255,.12),0 0 18px rgba(244,160,0,.8)}
.gxq-line__steps{display:grid;grid-template-columns:repeat(var(--n),minmax(0,1fr));gap:18px;margin:0;padding:0;list-style:none}
.gxq-step{position:relative;display:grid;justify-items:center;align-content:start;gap:14px;text-align:center}
.gxq-step__ic{position:relative;z-index:1;display:grid;place-items:center;width:56px;height:56px;border-radius:50%;border:2px solid var(--gold);background:#15120B;color:var(--gold);box-shadow:0 0 0 6px #0D0F12;transition:background .4s,color .4s,border-color .4s}
.gxq-step__ic svg{width:23px;height:23px;fill:none;stroke:currentColor;stroke-width:1.8;stroke-linecap:round;stroke-linejoin:round}
.gxq-step--won .gxq-step__ic,.gxq-step--back .gxq-step__ic{border-color:var(--teal);background:#0F201C;color:var(--teal)}
.gxq-step__txt{display:grid;justify-items:center;gap:8px}
.gxq-step h3{margin:0;font:800 17px/1.2 var(--font-head);letter-spacing:-.01em;color:var(--text)}
.gxq-step__chip{max-width:100%;padding:4px 10px;border-radius:100px;border:1px solid var(--edge-2);background:#0D0F13;font:600 12px/1.3 ui-monospace,SFMono-Regular,Menlo,monospace;color:var(--gold);overflow-wrap:anywhere}
.gxq-step--won .gxq-step__chip,.gxq-step--back .gxq-step__chip{color:var(--teal)}
.gxq-step p{margin:0;font-size:14px;line-height:1.5;color:var(--text-mid)}
/* the run (the script sets .is-run once the line is in view) */
.gxq-line.is-run .gxq-line__pulse{animation:gxqPulse 3.6s var(--ease) .2s both}
.gxq-line.is-run .gxq-step{animation:gxqLit .5s ease both;animation-delay:calc(.2s + var(--i) * 3.6s / (var(--n) - 1) * .9)}
@keyframes gxqPulse{0%{transform:translateX(0);opacity:1}92%{opacity:1}100%{transform:translateX(100%);opacity:0}}
@keyframes gxqLit{from{opacity:.35}}
.gxq-counts{margin-top:22px;border-radius:22px;border:1px solid var(--edge-2);overflow:hidden}
.gxq-counts__head,.gxq-counts li{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr)}
.gxq-counts__k{padding:14px 20px;font:700 11.5px/1.2 ui-monospace,SFMono-Regular,Menlo,monospace;letter-spacing:.14em;text-transform:uppercase}
.gxq-counts__k.is-count{color:var(--teal);background:rgba(79,191,160,.07)}
.gxq-counts__k.is-skip{color:var(--coral);background:var(--coral-soft)}
.gxq-counts ul{margin:0;padding:0;list-style:none}
.gxq-counts li{border-top:1px solid var(--edge)}
.gxq-counts li span{display:flex;align-items:center;gap:10px;padding:13px 20px;font-size:15px;line-height:1.4}
.gxq-counts li .is-count{color:var(--text);background:rgba(79,191,160,.035)}
.gxq-counts li .is-skip{color:var(--text-mid);background:rgba(255,122,107,.03);text-decoration:line-through;text-decoration-color:rgba(255,122,107,.5)}
.gxq-counts li i{flex:0 0 auto;width:18px;height:18px;border-radius:50%}
.gxq-counts li .is-count i{background:var(--teal) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 16 16'%3E%3Cpath d='M4.5 8.2l2.2 2.2 4.8-4.8' fill='none' stroke='%230A1512' stroke-width='2' stroke-linecap='round' stroke-linejoin='round'/%3E%3C/svg%3E") center/100% no-repeat}
.gxq-counts li .is-skip i{border:1.5px solid var(--coral-line);background:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 16 16'%3E%3Cpath d='M5.5 5.5l5 5M10.5 5.5l-5 5' fill='none' stroke='%23FF7A6B' stroke-width='1.8' stroke-linecap='round'/%3E%3C/svg%3E") center/100% no-repeat}
@media (max-width:900px){
  /* narrower: the steps run down, the line beside them */
  .gxq-line{padding:18px 18px 20px}
  .gxq-line__rail{left:27px;right:auto;top:28px;bottom:28px;width:2px;height:auto;background:linear-gradient(180deg,var(--gold),var(--teal))}
  .gxq-line.is-run .gxq-line__pulse{animation-name:gxqPulseDown}
  @keyframes gxqPulseDown{0%{transform:translateY(0);opacity:1}92%{opacity:1}100%{transform:translateY(100%);opacity:0}}
  .gxq-line__pulse{left:50%;right:auto;top:0;bottom:0;width:14px;height:auto;margin:0 0 0 -7px}
  .gxq-line__pulse::after{left:0;top:-7px}
  .gxq-line__steps{grid-template-columns:minmax(0,1fr);gap:16px}
  .gxq-step{grid-template-columns:56px minmax(0,1fr);justify-items:start;align-items:start;gap:14px;text-align:left}
  .gxq-step__txt{justify-items:start;gap:5px;padding-top:4px}
}
@media (max-width:700px){
  .gxq-line{border-radius:20px}
  .gxq-line__top{margin-bottom:16px}
  .gxq-line__rail{left:21px;top:22px;bottom:22px}
  .gxq-step{grid-template-columns:44px minmax(0,1fr);gap:12px}
  .gxq-step__ic{width:44px;height:44px;box-shadow:0 0 0 4px #0D0F12}
  .gxq-step__ic svg{width:19px;height:19px}
  .gxq-step h3{font-size:16px}
  .gxq-step p{font-size:13.5px}
  .gxq-step__txt{gap:6px;padding-top:2px}
  .gxq-step__chip{font-size:11px;padding:3px 8px}
  .gxq-counts{margin-top:14px;border-radius:18px}
  .gxq-counts__k{padding:10px 12px;font-size:10px;letter-spacing:.1em}
  .gxq-counts li span{align-items:flex-start;gap:7px;padding:10px 12px;font-size:13.5px}
  .gxq-counts li i{width:15px;height:15px;margin-top:2px}
}
@media (prefers-reduced-motion:reduce){.gxq-line .gxq-line__pulse,.gxq-line .gxq-step{animation:none!important}}

/* ---- IS YOUR AGENCY DOING A GOOD JOB: the report card beside its grade (under it on phones). The advice for every
   grade shares one cell, so a new grade never moves the page ---- */
.gxq-card{display:grid;grid-template-columns:minmax(0,1.35fr) minmax(0,.65fr);gap:22px;align-items:stretch}
.gxq-card__sheet{border-radius:24px;border:1px solid var(--edge-2);background:linear-gradient(180deg,#111418,#0B0D10);overflow:hidden}
.gxq-card__top{display:flex;align-items:center;justify-content:space-between;gap:12px;padding:16px 22px;border-bottom:1px solid var(--edge);background:#0F1216}
.gxq-card__top b{font:800 15px/1.2 var(--font-head);color:var(--text)}
.gxq-card__top span{font:600 12px/1 ui-monospace,SFMono-Regular,Menlo,monospace;color:var(--text-dim);white-space:nowrap;font-variant-numeric:tabular-nums}
.gxq-card__rows{margin:0;padding:6px 10px 10px;list-style:none}
.gxq-row{display:grid;grid-template-columns:34px minmax(0,1fr) auto;align-items:center;gap:14px;padding:11px 12px;border-radius:14px;transition:background .3s}
.gxq-row + .gxq-row{border-top:1px solid rgba(255,255,255,.05)}
.gxq-row__n{font:800 13px/1 var(--font-head);color:var(--text-dim)}
.gxq-row__q{margin:0;font-size:15.5px;line-height:1.4;color:var(--text)}
.gxq-row__ans{display:flex;gap:6px}
.gxq-row__a{min-width:62px;min-height:44px;padding:0 12px;border-radius:12px;border:1px solid var(--edge-2);background:#0B0D10;color:var(--text-mid);font:700 14px/1 var(--font-head);cursor:pointer;
  -webkit-tap-highlight-color:transparent;transition:border-color .25s,background-color .25s,color .25s,transform .3s var(--ease)}
.gxq-row__a:active{transform:scale(.96)}
.gxq-row__a:focus-visible{outline:2px solid var(--gold);outline-offset:2px}
.gxq-row__a.is-yes:hover,.gxq-row__a.is-yes[aria-pressed="true"]{border-color:var(--teal);color:var(--teal);background:rgba(79,191,160,.1)}
.gxq-row__a.is-no:hover,.gxq-row__a.is-no[aria-pressed="true"]{border-color:var(--coral);color:var(--coral);background:var(--coral-soft)}
.gxq-row.is-yes{background:rgba(79,191,160,.04)}
.gxq-row.is-no{background:rgba(255,122,107,.04)}
.gxq-row.is-yes .gxq-row__n{color:var(--teal)}.gxq-row.is-no .gxq-row__n{color:var(--coral)}
.gxq-card__grade{display:flex;flex-direction:column;align-items:center;gap:16px;padding:28px 24px;border-radius:24px;border:1px solid var(--gold-line);text-align:center;
  background:radial-gradient(90% 70% at 50% 0%,rgba(244,160,0,.1),transparent 65%),#0E1014}
.gxq-mark{--c:var(--edge-2);display:grid;place-items:center;align-content:center;gap:2px;width:132px;height:132px;border-radius:50%;border:3px solid var(--c);box-shadow:0 0 0 8px rgba(255,255,255,.03);transition:border-color .4s,transform .5s var(--ease)}
.gxq-mark__k{font:700 10.5px/1 ui-monospace,SFMono-Regular,Menlo,monospace;letter-spacing:.16em;text-transform:uppercase;color:var(--text-dim)}
.gxq-mark b{font:800 64px/1 var(--font-head);letter-spacing:-.04em;color:var(--c);transition:color .4s}
.gxq-mark[data-gxq-mark=""] b{color:var(--text-dim)}
.gxq-mark[data-gxq-mark="a"],.gxq-mark[data-gxq-mark="b"]{--c:var(--teal)}
.gxq-mark[data-gxq-mark="c"]{--c:var(--gold)}
.gxq-mark[data-gxq-mark="d"],.gxq-mark[data-gxq-mark="f"]{--c:var(--coral)}
.gxq-mark.is-new{animation:gxqStamp .5s var(--ease)}
@keyframes gxqStamp{40%{transform:scale(1.08) rotate(-4deg)}}
.gxq-card__advice{display:grid;width:100%}
.gxq-say{grid-area:1 / 1;margin:0;font-size:15.5px;line-height:1.55;color:var(--text-mid);visibility:hidden;opacity:0;transition:opacity .3s}
.gxq-say.is-on{visibility:visible;opacity:1}
.gxq-card__grade .wdp-btn{width:100%;justify-content:center;margin-top:auto}
.gxq-card__tool{font-size:14px}
.gxq-card__fine{margin:0;font-size:12.5px;color:var(--text-dim)}
@media (max-width:1000px){.gxq-card{grid-template-columns:minmax(0,1fr)}.gxq-card__grade{display:grid;grid-template-columns:auto minmax(0,1fr);align-items:center;text-align:left}.gxq-card__grade > :not(.gxq-mark):not(.gxq-card__advice){grid-column:1 / -1}.gxq-card__tool,.gxq-card__fine{justify-self:center}}
@media (max-width:700px){
  .gxq-card{gap:12px}
  .gxq-card__sheet,.gxq-card__grade{border-radius:20px}
  .gxq-card__top{padding:12px 14px}
  .gxq-card__top b{font-size:14px}
  .gxq-card__rows{padding:2px 6px 6px}
  .gxq-row{grid-template-columns:minmax(0,1fr) auto;gap:6px 10px;padding:10px 8px}
  .gxq-row__n{display:none}
  .gxq-row__q{font-size:14px}
  .gxq-row__a{min-width:52px;padding:0 10px;font-size:13.5px}
  .gxq-card__grade{gap:12px 16px;padding:16px}
  .gxq-mark{width:86px;height:86px;box-shadow:0 0 0 5px rgba(255,255,255,.03)}
  .gxq-mark b{font-size:40px}
  .gxq-mark__k{font-size:9px}
  .gxq-say{font-size:14px;line-height:1.5}
}
@media (prefers-reduced-motion:reduce){.gxq-mark,.gxq-mark b,.gxq-say,.gxq-row,.gxq-row__a{transition:none!important;animation:none!important}}

/* ---- MOVING YOUR ACCOUNT: the access list over the history, beside the steps. At rest the list shows the result
   (previous agency removed, us linked); once in view the change plays through ---- */
.gxq-hand{display:grid;grid-template-columns:minmax(0,1.1fr) minmax(0,.9fr);gap:52px;align-items:center}
.gxq-access{border-radius:24px;border:1px solid var(--edge-2);background:linear-gradient(180deg,#111418,#0B0D10);overflow:hidden;box-shadow:0 60px 120px -60px rgba(0,0,0,.95)}
.gxq-access__top{display:flex;align-items:center;justify-content:space-between;padding:16px 22px;border-bottom:1px solid var(--edge);background:#0F1216}
.gxq-access__top b{font:800 15px/1 var(--font-head);color:var(--text)}
.gxq-access__top span{font:700 10.5px/1 ui-monospace,SFMono-Regular,Menlo,monospace;letter-spacing:.14em;text-transform:uppercase;color:var(--text-dim)}
.gxq-access__users{display:grid;gap:8px;margin:0;padding:16px 18px 6px;list-style:none}
.gxq-user{position:relative;display:grid;grid-template-columns:36px minmax(0,1fr) auto;align-items:center;gap:12px;padding:10px 14px;border-radius:14px;border:1px solid var(--edge);background:#0D0F13}
.gxq-user i{display:grid;place-items:center;width:36px;height:36px;border-radius:50%;background:#262A31;font:800 14px/1 var(--font-head);font-style:normal;color:var(--text)}
.gxq-user b{font-size:15px;color:var(--text)}
.gxq-user span{font:600 12.5px/1.2 ui-monospace,SFMono-Regular,Menlo,monospace;color:var(--text-mid)}
.gxq-user.is-you{border-color:var(--gold-line)}
.gxq-user.is-you i{background:var(--gold);color:#111}
.gxq-user.is-you span{color:var(--gold)}
.gxq-user.is-us{border-color:var(--teal-line);background:linear-gradient(90deg,rgba(79,191,160,.1),#0D0F13 70%)}
.gxq-user.is-us i{background:var(--teal);color:#0A1512}
.gxq-user.is-us span{color:var(--teal)}
.gxq-user.is-old{opacity:.55}
.gxq-user.is-old b{text-decoration:line-through;text-decoration-color:rgba(255,122,107,.7)}
.gxq-user__was{display:none}
.gxq-user.is-old .gxq-user__now{color:var(--coral)}
.gxq-access.is-run .gxq-user.is-old{animation:gxqOff 1s .9s ease both}
.gxq-access.is-run .gxq-user.is-old b{animation:gxqStrike 1s .9s ease both}
.gxq-access.is-run .gxq-user.is-us{animation:gxqOn .7s 1.8s var(--ease) both}
@keyframes gxqOff{from{opacity:1}}
@keyframes gxqStrike{from{text-decoration-color:transparent}}
@keyframes gxqOn{from{opacity:0;transform:translateY(8px)}}
.gxq-hist{padding:14px 20px 20px}
.gxq-hist__k{display:grid;gap:5px;margin-bottom:12px}
.gxq-hist__k b{font:800 13.5px/1 var(--font-head);color:var(--text)}
.gxq-hist__k span{font-size:12.5px;color:var(--teal)}
.gxq-hist__bars{position:relative;display:grid;grid-template-columns:repeat(var(--n),minmax(0,1fr));align-items:end;gap:5px;height:92px;padding-top:18px}
.gxq-hist__bars > i{height:var(--h);border-radius:4px 4px 1px 1px;background:rgba(255,255,255,.16);transform-origin:50% 100%}
.gxq-hist__bars > i.is-after{background:var(--teal)}
.gxq-access.is-run .gxq-hist__bars > i{animation:gxqBar .5s calc(var(--i) * .07s + .2s) var(--ease) both}
@keyframes gxqBar{from{transform:scaleY(.1)}}
.gxq-hist__mark{position:absolute;left:var(--at);top:0;bottom:0;width:0;border-left:2px dashed var(--gold)}
.gxq-hist__mark b{position:absolute;left:6px;top:-2px;font:700 10.5px/1 ui-monospace,SFMono-Regular,Menlo,monospace;letter-spacing:.08em;text-transform:uppercase;color:var(--gold);white-space:nowrap}
.gxq-hsteps{display:grid;gap:12px;margin:0;padding:0;list-style:none}
.gxq-hsteps li{display:grid;grid-template-columns:44px minmax(0,1fr);gap:16px;align-items:start;padding:16px 18px;border-radius:18px;border:1px solid var(--edge);background:#0C0E12}
.gxq-hsteps__n{display:grid;place-items:center;width:44px;height:44px;border-radius:50%;border:1.5px solid var(--gold-line);font:800 17px/1 var(--font-head);color:var(--gold)}
.gxq-hsteps li:last-child .gxq-hsteps__n{border-color:var(--teal-line);color:var(--teal)}
.gxq-hsteps h3{margin:4px 0 5px;font:800 18px/1.2 var(--font-head);letter-spacing:-.01em;color:var(--text)}
.gxq-hsteps p{margin:0;font-size:15px;line-height:1.5;color:var(--text-mid)}
@media (max-width:1000px){.gxq-hand{grid-template-columns:minmax(0,1fr);gap:26px}.gxq-access{width:100%;max-width:640px;justify-self:center}.gxq-hsteps{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media (max-width:700px){
  .gxq-hand{gap:14px}
  .gxq-access{border-radius:20px}
  .gxq-access__top{padding:12px 14px}
  .gxq-access__users{gap:6px;padding:12px 12px 4px}
  .gxq-user{grid-template-columns:30px minmax(0,1fr) auto;gap:10px;padding:8px 10px;border-radius:12px}
  .gxq-user i{width:30px;height:30px;font-size:12px}
  .gxq-user b{font-size:14px}
  .gxq-user span{font-size:11px;text-align:right}
  .gxq-hist{padding:10px 14px 14px}
  .gxq-hist__bars{height:70px;gap:3px}
  .gxq-hsteps{grid-template-columns:minmax(0,1fr);gap:8px}
  .gxq-hsteps li{grid-template-columns:36px minmax(0,1fr);gap:12px;padding:12px 14px;border-radius:16px}
  .gxq-hsteps__n{width:36px;height:36px;font-size:15px}
  .gxq-hsteps h3{margin:2px 0 3px;font-size:16px}
  .gxq-hsteps p{font-size:14px}
}
@media (prefers-reduced-motion:reduce){.gxq-access .gxq-user,.gxq-access .gxq-user b,.gxq-access .gxq-hist__bars > i{animation:none!important}}

/* ---- YOUR MONTHLY REPORT: the email beside what every report gives you ---- */
.gxq-mail-wrap{display:grid;grid-template-columns:minmax(0,1.25fr) minmax(0,.75fr);gap:44px;align-items:center}
.gxq-mail{border-radius:24px;border:1px solid var(--edge-2);background:#0F1115;overflow:hidden;box-shadow:0 60px 120px -60px rgba(0,0,0,.95)}
.gxq-mail__head{position:relative;display:grid;gap:12px;padding:20px 24px 16px;border-bottom:1px solid var(--edge);background:#13161B}
.gxq-mail__ill{position:absolute;right:20px;top:20px;font:700 10.5px/1 ui-monospace,SFMono-Regular,Menlo,monospace;letter-spacing:.14em;text-transform:uppercase;color:var(--text-dim)}
.gxq-mail__subject{margin:0;padding-right:100px;font:800 20px/1.25 var(--font-head);letter-spacing:-.015em;color:var(--text)}
.gxq-mail__meta{display:flex;align-items:center;gap:10px;margin:0}
.gxq-mail__meta i{display:grid;place-items:center;width:32px;height:32px;border-radius:50%;background:var(--teal);font:800 13px/1 var(--font-head);font-style:normal;color:#0A1512}
.gxq-mail__meta > span{display:grid;gap:2px;font-size:12.5px;color:var(--text-dim)}
.gxq-mail__meta b{font-size:13.5px;color:var(--text)}
.gxq-mail__body{display:grid;gap:18px;padding:20px 24px 24px}
.gxq-mail__hello{margin:0;font-size:15.5px;color:var(--text)}
.gxq-mail__stats{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:8px;margin:0}
.gxq-mail__stats > div{display:grid;gap:6px;padding:12px;border-radius:14px;border:1px solid var(--edge);background:#0B0D10}
.gxq-mail__stats dt{font-size:12px;font-weight:600;color:var(--text-dim)}
.gxq-mail__stats dd{display:grid;gap:4px;margin:0}
.gxq-mail__stats dd b{font:800 24px/1 var(--font-head);letter-spacing:-.02em;color:var(--text);font-variant-numeric:tabular-nums}
.gxq-mail__stats dd span{font-size:12px;color:var(--teal)}
.gxq-mail__stats > div:nth-child(2) b,.gxq-mail__stats > div:nth-child(3) b{color:var(--gold)}
.gxq-mail.is-run .gxq-mail__stats > div{animation:gxqIn .5s calc(var(--i) * .12s + .2s) var(--ease) both}
@keyframes gxqIn{from{opacity:0;transform:translateY(8px)}}
.gxq-mail__lists{display:grid;grid-template-columns:minmax(0,1.2fr) minmax(0,.8fr);gap:20px}
.gxq-mail__k{margin:0 0 8px;font:700 11px/1.2 ui-monospace,SFMono-Regular,Menlo,monospace;letter-spacing:.14em;text-transform:uppercase;color:var(--gold)}
.gxq-mail__lists ul{display:grid;gap:7px;margin:0;padding:0;list-style:none}
.gxq-mail__lists li{position:relative;padding-left:20px;font-size:14.5px;line-height:1.45;color:var(--text-mid)}
.gxq-mail__lists li::before{content:"";position:absolute;left:0;top:6px;width:10px;height:10px;border-radius:3px;background:var(--teal)}
.gxq-mail__lists .is-next li::before{border:1.5px solid var(--gold);background:none;border-radius:50%}
.gxq-mail__sign{margin:0;padding-top:14px;border-top:1px dashed var(--edge-2);font-size:14.5px;color:var(--text)}
.gxq-promise{display:grid;gap:12px;margin:0;padding:0;list-style:none}
.gxq-promise li{display:grid;grid-template-columns:40px minmax(0,1fr);gap:14px;align-items:start}
.gxq-promise__n{display:grid;place-items:center;width:40px;height:40px;border-radius:12px;border:1px solid var(--gold-line);background:var(--gold-soft);font:800 15px/1 var(--font-head);color:var(--gold)}
.gxq-promise h3{margin:4px 0 5px;font:800 18px/1.2 var(--font-head);letter-spacing:-.01em;color:var(--text)}
.gxq-promise p{margin:0;font-size:15px;line-height:1.5;color:var(--text-mid)}
@media (max-width:1000px){.gxq-mail-wrap{grid-template-columns:minmax(0,1fr);gap:24px}.gxq-mail{width:100%;max-width:720px;justify-self:center}.gxq-promise{grid-template-columns:repeat(3,minmax(0,1fr))}}
@media (max-width:700px){
  .gxq-mail-wrap{gap:16px}
  .gxq-mail{border-radius:20px}
  .gxq-mail__head{gap:10px;padding:14px 14px 12px}
  .gxq-mail__ill{right:14px;top:14px;font-size:9.5px}
  .gxq-mail__subject{padding-right:84px;font-size:16.5px}
  .gxq-mail__body{gap:14px;padding:14px}
  .gxq-mail__hello{font-size:14.5px}
  .gxq-mail__stats{grid-template-columns:repeat(2,minmax(0,1fr));gap:6px}
  .gxq-mail__stats > div{gap:4px;padding:10px}
  .gxq-mail__stats dd b{font-size:20px}
  .gxq-mail__lists{grid-template-columns:minmax(0,1fr);gap:12px}
  .gxq-mail__lists li{font-size:13.5px}
  .gxq-mail__sign{font-size:13.5px}
  .gxq-promise{grid-template-columns:minmax(0,1fr);gap:10px}
  .gxq-promise li{grid-template-columns:34px minmax(0,1fr);gap:12px}
  .gxq-promise__n{width:34px;height:34px;font-size:13px}
  .gxq-promise h3{margin:2px 0 3px;font-size:16px}
  .gxq-promise p{font-size:14px}
}
@media (prefers-reduced-motion:reduce){.gxq-mail .gxq-mail__stats > div{animation:none!important}}

/* ---- HOW MUCH SHOULD YOU SPEND: the sum above its sliders (the sliders in the thumb zone on phones). Every tile keeps
   its width, so a new number never moves the sum ---- */
.gxq-sum{padding:26px;border-radius:26px;border:1px solid var(--edge-2);background:radial-gradient(70% 90% at 100% 0%,rgba(244,160,0,.08),transparent 60%),linear-gradient(180deg,#101317,#0B0D10);box-shadow:0 60px 120px -60px rgba(0,0,0,.95)}
.gxq-sum__eq{display:grid;grid-template-columns:minmax(0,1fr) 22px minmax(0,1fr) 22px minmax(0,1fr) 22px minmax(0,1fr) 22px minmax(0,1.35fr);align-items:stretch;gap:8px}
.gxq-tile{display:grid;align-content:space-between;gap:10px;min-height:112px;padding:14px 16px;border-radius:16px;border:1px solid var(--edge);background:#0B0D10}
.gxq-tile span{font-size:12.5px;font-weight:600;line-height:1.3;color:var(--text-dim)}
.gxq-tile b{font:800 30px/1 var(--font-head);letter-spacing:-.025em;color:var(--text);font-variant-numeric:tabular-nums}
.gxq-tile.is-mid b{color:var(--teal)}
.gxq-tile.is-total{border-color:var(--gold);background:linear-gradient(160deg,rgba(244,160,0,.16),#15120B 70%)}
.gxq-tile.is-total span{color:var(--gold)}
.gxq-tile.is-total b{font-size:38px;color:var(--gold)}
.gxq-tile em{font-size:13px;font-style:normal;color:var(--text-mid)}
.gxq-tile em strong{color:var(--text);font-variant-numeric:tabular-nums}
.gxq-op{align-self:center;justify-self:center;font:800 22px/1 var(--font-head);font-style:normal;color:var(--text-dim)}
.gxq-sum__controls{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:14px 26px;margin-top:22px;padding:18px 18px 16px;border-radius:18px;border:1px dashed var(--edge-2)}
html:not(.el8-js) .gxq-sum__controls{display:none}
.gxq-range{display:grid;gap:10px;font-size:13.5px;font-weight:600;color:var(--text-mid)}
.gxq-range input{width:100%;height:32px;margin:0;background:none;cursor:pointer;-webkit-appearance:none;appearance:none}
.gxq-range input::-webkit-slider-runnable-track{height:6px;border-radius:6px;background:linear-gradient(90deg,var(--gold) var(--p,50%),rgba(255,255,255,.1) var(--p,50%))}
.gxq-range input::-moz-range-track{height:6px;border-radius:6px;background:rgba(255,255,255,.1)}
.gxq-range input::-moz-range-progress{height:6px;border-radius:6px;background:var(--gold)}
.gxq-range input::-webkit-slider-thumb{width:26px;height:26px;margin-top:-10px;border-radius:50%;border:3px solid #111;background:var(--gold);box-shadow:0 0 0 4px rgba(244,160,0,.25);-webkit-appearance:none;appearance:none}
.gxq-range input::-moz-range-thumb{width:22px;height:22px;border-radius:50%;border:3px solid #111;background:var(--gold);box-shadow:0 0 0 4px rgba(244,160,0,.25)}
.gxq-range input:focus-visible{outline:2px solid var(--gold);outline-offset:4px;border-radius:6px}
.gxq-sum__foot{display:flex;flex-wrap:wrap;align-items:center;justify-content:space-between;gap:10px 20px;margin-top:18px}
.gxq-sum__foot p{margin:0;font-size:14.5px;color:var(--text-mid)}
.gxq-sum__fine{margin:10px 0 0;font-size:12.5px;color:var(--text-dim)}
@media (max-width:1100px){.gxq-tile b{font-size:24px}.gxq-tile.is-total b{font-size:30px}.gxq-sum__eq{grid-template-columns:minmax(0,1fr) 18px minmax(0,1fr) 18px minmax(0,1fr) 18px minmax(0,1fr) 18px minmax(0,1.3fr)}}
@media (max-width:900px){
  /* narrower: the sum as a receipt, one line a step, each operator in the margin */
  .gxq-sum__eq{grid-template-columns:26px minmax(0,1fr);gap:6px 8px}
  .gxq-sum__eq > .gxq-tile:first-child{grid-column:2}
  .gxq-tile{display:flex;flex-wrap:wrap;align-items:center;justify-content:space-between;gap:4px 12px;min-height:0;padding:12px 16px}
  .gxq-tile b{font-size:24px}
  .gxq-tile.is-total b{font-size:32px}
  .gxq-tile em{flex-basis:100%}
}
@media (max-width:700px){
  .gxq-sum{padding:14px;border-radius:20px}
  .gxq-sum__eq{gap:6px}
  .gxq-sum__eq{gap:5px 6px;grid-template-columns:20px minmax(0,1fr)}
  .gxq-tile{padding:9px 12px;border-radius:12px}
  .gxq-tile span{font-size:12.5px}
  .gxq-tile b{font-size:20px}
  .gxq-tile.is-total b{font-size:26px}
  .gxq-tile em{font-size:12px}
  .gxq-op{font-size:17px}
  .gxq-sum__controls{grid-template-columns:minmax(0,1fr);gap:8px;margin-top:12px;padding:12px 12px 10px}
  .gxq-range{gap:4px;font-size:13px}
  .gxq-range input{height:36px}
  .gxq-sum__foot{margin-top:12px}
  .gxq-sum__foot p{font-size:13.5px}
}

/* ---- CAMPAIGN TYPES (owner, 1 Oct 2026: a redesign of the six cards): the types down the left, a phone showing where
   the chosen type's ad appears, its details on the right. The screens and the details each share one cell, so
   switching never moves the page. Phones: the phone, the details, then the types in the thumb zone ---- */
.gws{display:grid;grid-template-columns:minmax(0,250px) 300px minmax(0,1fr);gap:28px 52px;align-items:center}
.gws__tabs{display:grid;gap:8px}
.gws__tab{position:relative;display:grid;grid-template-columns:40px minmax(0,1fr);align-items:center;gap:12px;width:100%;min-height:58px;padding:9px 14px 9px 9px;border-radius:16px;border:1px solid var(--edge);
  background:#0C0E12;color:var(--text-mid);font:inherit;text-align:left;cursor:pointer;overflow:hidden;-webkit-tap-highlight-color:transparent;transition:border-color .3s,background-color .3s,color .3s}
.gws__tab:hover{border-color:var(--edge-2);color:var(--text)}
.gws__tab:focus-visible{outline:2px solid var(--gold);outline-offset:2px}
.gws__tab.is-on{border-color:var(--gold-line);background:linear-gradient(90deg,rgba(244,160,0,.12),#0C0E12 80%);color:var(--text)}
.gws__ic{display:grid;place-items:center;width:40px;height:40px;border-radius:12px;border:1px solid var(--edge-2);background:#0A0B0E;color:var(--text-soft);transition:all .3s}
.gws__ic svg{width:19px;height:19px;fill:none;stroke:currentColor;stroke-width:1.8;stroke-linecap:round;stroke-linejoin:round}
.gws__tab.is-on .gws__ic{border-color:var(--gold);background:var(--gold);color:#111}
.gws__name{font:700 15px/1.25 var(--font-head);letter-spacing:-.01em}
.gws__prog{position:absolute;left:14px;right:14px;bottom:0;height:2px;border-radius:2px;background:var(--gold);transform-origin:0 50%;transform:scaleX(0);opacity:0}
.gws.is-playing .gws__tab.is-on .gws__prog{opacity:.85;animation:gwsProg var(--dur,6.5s) linear both}
@keyframes gwsProg{to{transform:scaleX(1)}}
/* the phone */
.gws__phone{position:relative;height:590px;padding:10px;border-radius:46px;background:#16181D;border:1px solid var(--edge-2);box-shadow:0 60px 110px -50px rgba(0,0,0,.95),inset 0 0 0 4px #0B0C0F,0 0 80px -30px rgba(244,160,0,.25)}
.gws__notch{position:absolute;left:50%;top:18px;z-index:3;width:78px;height:20px;margin-left:-39px;border-radius:12px;background:#0B0C0F}
.gws__screens{position:relative;display:grid;grid-template-columns:minmax(0,1fr);height:100%;border-radius:37px;background:#F7F7F4;overflow:hidden;color:#202124}
.gws-scr{grid-area:1 / 1;min-width:0;display:flex;flex-direction:column;gap:10px;padding:46px 12px 14px;opacity:0;visibility:hidden;transform:translateY(10px);transition:opacity .35s,transform .45s var(--ease),visibility 0s .35s}
.gws-scr.is-on{opacity:1;visibility:visible;transform:none;transition:opacity .45s,transform .55s var(--ease),visibility 0s}
html:not(.el8-js) .gws-scr:first-child{opacity:1;visibility:visible;transform:none}
.gws-scr > *,.gws-scr .gws-shop > *,.gws-scr .gws-pmax > *{transition:none}
.gws-scr.is-on > *{animation:gwsIn .55s var(--ease) both}
.gws-scr.is-on > :nth-child(2){animation-delay:.08s}.gws-scr.is-on > :nth-child(3){animation-delay:.16s}.gws-scr.is-on > :nth-child(4){animation-delay:.24s}
@keyframes gwsIn{from{opacity:0;transform:translateY(8px)}}
/* shared screen parts */
.gws-q{flex:0 0 auto;display:flex;align-items:center;gap:8px;height:40px;padding:0 12px 0 10px;border-radius:100px;background:#fff;box-shadow:0 1px 6px rgba(32,33,36,.2)}
.gws-q__g{font:800 17px/1 var(--font-head);background:linear-gradient(135deg,#4285F4 0 40%,#EA4335 40% 60%,#FBBC05 60% 78%,#34A853 78%);-webkit-background-clip:text;background-clip:text;color:transparent}
.gws-q__t{flex:1;min-width:0;overflow:hidden;white-space:nowrap;text-overflow:ellipsis;font-size:13px}
.gws-q svg{flex:0 0 auto;width:16px;height:16px;fill:none;stroke:#1A73E8;stroke-width:2.2;stroke-linecap:round}
.gws-sp{display:flex;align-items:center;gap:6px;min-width:0;font-size:10.5px;color:#4D5156;white-space:nowrap;overflow:hidden}
.gws-sp b{font-weight:800;color:#202124}
.gws-fav{flex:0 0 auto;width:14px;height:14px;border-radius:50%;background:var(--gold)}
.gws-ad{display:grid;gap:6px;padding:12px;border-radius:14px;background:#fff;border:1.5px solid var(--gold);box-shadow:0 0 0 4px rgba(244,160,0,.18),0 18px 30px -18px rgba(244,160,0,.6)}
.gws-ad__h{font:600 15px/1.25 var(--font-body,inherit);color:#1A0DAB}
.gws-ad__d{height:6px;border-radius:3px;background:#D8D8D4}.gws-ad__d.s{width:64%}
.gws-ad__links{display:flex;gap:5px;margin-top:2px}.gws-ad__links i{flex:1;height:18px;border-radius:100px;border:1px solid #DADCE0}
.gws-org{display:grid;gap:6px;padding:12px;border-radius:14px;background:#fff;border:1px solid #E6E6E2}
.gws-org i{height:6px;border-radius:3px;background:#D8D8D4}.gws-org i:first-child{width:46%;height:8px;background:#8AA3E8}.gws-org i.s{width:70%}
.gws-k{margin:2px 4px 0;font-size:11px;font-weight:800;color:#202124}
/* shopping */
.gws-shop{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:8px}
.gws-prod{display:grid;gap:5px;padding:8px;border-radius:12px;background:#fff;border:1px solid #E6E6E2;font-size:10px;color:#4D5156}
.gws-prod__img{height:78px;border-radius:8px;background:linear-gradient(160deg,#E9E6DF,#CFCAC0)}
.gws-prod:nth-child(3) .gws-prod__img{background:linear-gradient(160deg,#DCE3EC,#B8C4D2)}
.gws-prod:nth-child(4) .gws-prod__img{background:linear-gradient(160deg,#E6DDE9,#C7B8CD)}
.gws-prod__t{height:6px;width:86%;border-radius:3px;background:#D8D8D4}
.gws-prod b{font:800 14px/1 var(--font-head);color:#202124}
.gws-prod small{min-height:12px;overflow:hidden;white-space:nowrap;text-overflow:ellipsis}
.gws-prod.is-you{border:1.5px solid var(--gold);box-shadow:0 0 0 4px rgba(244,160,0,.16)}
.gws-prod.is-you .gws-prod__img{background:radial-gradient(circle at 60% 40%,#F4A000 0 16%,transparent 17%),linear-gradient(160deg,#2E2560,#9E4C86 60%,#F29A3A)}
/* performance max: one campaign, four of Google's channels, your ad in each */
.gws-pmax{position:relative;display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:10px;margin-top:4px}
.gws-pm{display:flex;flex-direction:column;gap:6px;height:212px;padding:10px;border-radius:14px;background:#fff;border:1px solid #E6E6E2;overflow:hidden}
.gws-pm > i{flex:0 0 auto;height:6px;border-radius:3px;background:#D8D8D4}
.gws-pm > i.s{width:62%}
.gws-pm__k{font:800 10.5px/1 var(--font-head);letter-spacing:.02em;color:#5F6368}
.gws-pm:nth-child(even) .gws-pm__k{align-self:flex-end}
.gws-pm__q{height:16px!important;border-radius:100px!important;background:#EEF1F6!important}
.gws-pm__vid{flex:0 0 auto;height:70px!important;border-radius:8px!important;background:radial-gradient(circle at 50% 50%,rgba(255,255,255,.9) 0 9%,transparent 10%),linear-gradient(160deg,#2A2D36,#121318)!important}
.gws-pm__ad{flex:0 0 auto;display:grid;gap:5px;padding:7px;border-radius:8px;background:#FFF6E0;border:1.5px solid var(--gold)}
.gws-pm__ad i{height:6px;border-radius:3px;background:#E0B24A}
.gws-pm__ad i.s{width:60%;background:#EBCB85}
.gws-pm__map{position:relative;flex:1 1 auto;border-radius:8px;background:linear-gradient(135deg,#E6F0DF,#D9E7F4);overflow:hidden}
.gws-pm__road{position:absolute;left:-10%;right:-10%;top:40%;height:7px;background:#fff;transform:rotate(-14deg)}
.gws-pm__road.b{top:10%;left:44%;right:auto;width:7px;height:120%;transform:rotate(12deg)}
.gws-pm__pin{position:absolute;left:52%;top:32%;width:18px;height:18px;margin:-18px 0 0 -9px;border-radius:50% 50% 50% 0;background:var(--gold);transform:rotate(-45deg);box-shadow:0 4px 8px -2px rgba(0,0,0,.35)}
.gws-pm__hub{position:absolute;left:50%;top:50%;display:grid;place-items:center;width:54px;height:54px;margin:-27px 0 0 -27px;border-radius:17px;background:var(--gold);color:#111;box-shadow:0 0 0 6px rgba(244,160,0,.22),0 14px 30px -10px rgba(244,160,0,.8)}
.gws-pm__hub svg{width:26px;height:26px;fill:currentColor}
.gws-scr.is-on .gws-pm{animation:gwsIn .5s var(--ease) both;animation-delay:calc(var(--k) * .1s + .1s)}
.gws-scr.is-on .gws-pm__hub{animation:gwsHub 2.4s ease-in-out infinite}
@keyframes gwsHub{50%{box-shadow:0 0 0 12px rgba(244,160,0,.12),0 14px 30px -10px rgba(244,160,0,.8)}}
.gws-cap{margin:6px 4px 0;font-size:12px;font-weight:700;text-align:center;color:#4D5156}
/* display and remarketing */
.gws-news{display:grid;gap:7px;padding:12px;border-radius:14px;background:#fff;border:1px solid #E6E6E2}
.gws-news i{height:6px;border-radius:3px;background:#D8D8D4}
.gws-news__mast{height:14px!important;width:40%;background:#202124!important;border-radius:3px}
.gws-news__h{height:12px!important;background:#5F6368!important}.gws-news__h.s{width:70%}
.gws-news__ln.s{width:58%}
.gws-banner{display:grid;grid-template-columns:86px minmax(0,1fr);align-items:center;gap:10px;margin:6px 0;padding:8px;border-radius:10px;background:#FFFBF1;border:1.5px solid var(--gold);box-shadow:0 0 0 4px rgba(244,160,0,.16)}
.gws-banner__img{height:64px!important;border-radius:7px!important;background:radial-gradient(circle at 64% 38%,#FFD68A 0 13%,transparent 14%),linear-gradient(170deg,#2E2560,#9E4C86 55%,#F29A3A)!important}
.gws-banner span{display:grid;gap:6px;min-width:0}
.gws-banner b{overflow:hidden;white-space:nowrap;text-overflow:ellipsis;font-size:11.5px;color:#202124}
.gws-banner em{justify-self:start;padding:5px 10px;border-radius:100px;background:var(--gold);font:700 11px/1 var(--font-head);font-style:normal;color:#111}
.gws-seen{display:inline-flex;align-self:center;align-items:center;gap:7px;margin:4px 0 0;padding:6px 12px;border-radius:100px;background:#E6F6F1;border:1px solid #9FDCC8;font-size:11.5px;font-weight:700;color:#12795E}
.gws-seen i{width:8px;height:8px;border-radius:50%;background:#1FA37E;box-shadow:0 0 0 4px rgba(31,163,126,.2)}
/* youtube */
.gws-yt{display:grid;gap:10px}
.gws-yt__vid{position:relative;height:170px;border-radius:14px;background:radial-gradient(circle at 70% 40%,rgba(244,160,0,.35),transparent 50%),linear-gradient(160deg,#1B1E27,#0C0D11)}
.gws-yt__ad{position:absolute;left:10px;bottom:14px;padding:4px 8px;border-radius:5px;background:#FBBC05;font:800 10.5px/1 var(--font-head);color:#111}
.gws-yt__skip{position:absolute;right:0;bottom:14px;padding:7px 10px;border-radius:6px 0 0 6px;background:rgba(0,0,0,.7);border:1px solid rgba(255,255,255,.3);border-right:0;font-size:11px;font-weight:700;color:#fff}
.gws-yt__prog{position:absolute;left:0;right:0;bottom:0;height:4px;border-radius:0 0 14px 14px;background:linear-gradient(90deg,#FBBC05 34%,rgba(255,255,255,.2) 34%)}
.gws-scr.is-on .gws-yt__prog{animation:gwsYt 6s linear infinite}
@keyframes gwsYt{from{background:linear-gradient(90deg,#FBBC05 0,rgba(255,255,255,.2) 0)}}
.gws-yt__card{display:grid;grid-template-columns:24px minmax(0,1fr) auto;align-items:center;gap:8px;padding:10px;border-radius:12px;background:#fff;border:1.5px solid var(--gold);box-shadow:0 0 0 4px rgba(244,160,0,.16)}
.gws-yt__card .gws-fav{width:24px;height:24px}
.gws-yt__card span{display:grid;gap:3px;min-width:0}
.gws-yt__card b{overflow:hidden;white-space:nowrap;text-overflow:ellipsis;font-size:11.5px;color:#202124}
.gws-yt__card small{overflow:hidden;white-space:nowrap;text-overflow:ellipsis;font-size:10.5px;color:#4D5156}
.gws-yt__card em{padding:7px 11px;border-radius:100px;background:#1A73E8;font:700 11px/1 var(--font-head);font-style:normal;color:#fff}
.gws-yt__row{display:grid;grid-template-columns:96px minmax(0,1fr);gap:10px}
.gws-yt__row i:first-child{height:56px;border-radius:8px;background:#D9D9D4}
.gws-yt__row i:last-child{height:8px;margin-top:6px;border-radius:4px;background:#D8D8D4}
/* demand gen: the feed */
.gws-feed{display:grid;gap:10px}
.gws-post{display:grid;gap:6px;padding:10px;border-radius:14px;background:#fff;border:1px solid #E6E6E2}
.gws-post i{height:6px;border-radius:3px;background:#D8D8D4}.gws-post i.s{width:62%}
.gws-post__img{height:64px!important;border-radius:9px!important;background:linear-gradient(160deg,#DDE6EE,#BCC9D6)!important}
.gws-post.is-you{border:1.5px solid var(--gold);box-shadow:0 0 0 4px rgba(244,160,0,.16)}
.gws-post.is-you .gws-post__img{height:128px!important;background:radial-gradient(circle at 64% 38%,#FFD68A 0 11%,transparent 12%),linear-gradient(170deg,#2E2560,#9E4C86 55%,#F29A3A)!important}
.gws-post__cta{display:flex;align-items:center;justify-content:space-between;gap:10px}
.gws-post__cta i{flex:1;height:8px!important}
.gws-post__cta em{padding:6px 11px;border-radius:100px;background:var(--gold);font:700 11px/1 var(--font-head);font-style:normal;color:#111}
.gws-sp--in{margin-bottom:2px}
.gws-post .gws-fav{height:14px;border-radius:50%;background:var(--gold)}
/* the details */
.gws__panels{display:grid}
.gws__panel{display:flex;flex-direction:column;gap:14px;min-width:0}
html.el8-js .gws__panel{grid-area:1 / 1;visibility:hidden;opacity:0;transform:translateY(8px);transition:opacity .3s,transform .45s var(--ease),visibility 0s .3s}
html.el8-js .gws__panel.is-on{visibility:visible;opacity:1;transform:none;transition:opacity .45s .08s,transform .55s .08s var(--ease),visibility 0s}
html:not(.el8-js) .gws__panels{gap:36px}
.gws__n{font:700 13px/1 ui-monospace,SFMono-Regular,Menlo,monospace;color:var(--gold)}
.gws__n i{font-style:normal;color:var(--text-dim)}
.gws__panel h3{margin:0;font:800 clamp(28px,2.6vw,38px)/1.05 var(--font-head);letter-spacing:-.028em;color:var(--text)}
.gws__panel p{margin:0;font-size:16.5px;line-height:1.62;color:var(--text-mid)}
.gws__panel .gws__k{margin-top:6px;font:700 11px/1.2 ui-monospace,SFMono-Regular,Menlo,monospace;letter-spacing:.14em;text-transform:uppercase;color:var(--text-dim)}
.gws__inc{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:8px;margin:0;padding:0;list-style:none}
.gws__inc li{display:flex;align-items:flex-start;gap:9px;padding:10px 12px;border-radius:12px;border:1px solid var(--edge);background:#0C0E12;font-size:14px;line-height:1.35;color:var(--text)}
.gws__inc li::before{content:"";flex:0 0 auto;width:16px;height:16px;margin-top:1px;border-radius:50%;background:var(--teal) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 16 16'%3E%3Cpath d='M4.5 8.2l2.2 2.2 4.8-4.8' fill='none' stroke='%230A1512' stroke-width='2' stroke-linecap='round' stroke-linejoin='round'/%3E%3C/svg%3E") center/100% no-repeat}
@media (max-width:1180px){.gws{grid-template-columns:minmax(0,220px) 280px minmax(0,1fr);gap:24px 32px}.gws__name{font-size:14px}.gws__phone{height:560px}.gws__inc{grid-template-columns:minmax(0,1fr)}}
@media (max-width:1000px){
  .gws{grid-template-columns:280px minmax(0,1fr)}
  .gws__tabs{grid-column:1 / -1;grid-row:2;grid-template-columns:repeat(3,minmax(0,1fr))}
}
@media (max-width:700px){
  /* phones: a shorter phone, the types as a row of chips right under it (swipe for more), then the chosen one's words */
  .gws{grid-template-columns:minmax(0,1fr);gap:14px}
  .gws__phone{justify-self:center;width:min(280px,80vw);height:410px;padding:8px;border-radius:40px}
  .gws__screens{border-radius:32px}
  .gws-scr{padding:42px 10px 12px;gap:8px}
  .gws__tabs{grid-row:2;display:flex;gap:8px;margin:0 -20px;padding:2px 20px 6px;overflow-x:auto;overscroll-behavior-x:contain;scrollbar-width:none}
  .gws__tabs::-webkit-scrollbar{display:none}
  .gws__tab{flex:0 0 auto;width:auto;grid-template-columns:30px auto;gap:8px;min-height:48px;padding:6px 14px 6px 8px;border-radius:100px}
  .gws__ic{width:30px;height:30px;border-radius:50%}
  .gws__ic svg{width:15px;height:15px}
  .gws__name{font-size:13.5px;white-space:nowrap}
  .gws__prog{left:18px;right:18px}
  .gws__panels{grid-row:3}
  .gws__panel{gap:8px}
  .gws__panel h3{font-size:24px}
  .gws__panel p{font-size:15px;line-height:1.55}
  .gws__panel .gws__k,.gws__inc{display:none}
  .gws-pm{height:150px}
  .gws-pm__vid{height:44px!important}
}
@media (prefers-reduced-motion:reduce){.gws *{animation:none!important;transition:none!important}}

/* ---- MISTAKES (owner, 1 Oct 2026: a redesign of the six cards): the mistakes down the left, the month's bill on the
   right. The chosen mistake lights the notes it wastes (the others step back) and its row on the bill; its diagnosis
   shows under the bill. Phones: the bill, the diagnosis, the mistakes as a row of chips ---- */
.gxl{display:grid;grid-template-columns:minmax(0,.92fr) minmax(0,1.08fr);gap:28px 44px;align-items:start}
.gxl.is-solo{grid-template-columns:minmax(0,560px);justify-content:center}
.gxl__list{display:grid;gap:8px;align-self:center}
.gxl__tab{position:relative;display:grid;grid-template-columns:44px minmax(0,1fr) auto;align-items:center;gap:14px;width:100%;min-height:66px;padding:10px 16px 10px 10px;border-radius:16px;border:1px solid var(--edge);
  background:#0C0E12;color:var(--text-mid);font:inherit;text-align:left;cursor:pointer;overflow:hidden;-webkit-tap-highlight-color:transparent;transition:border-color .3s,background-color .3s,color .3s}
.gxl__tab:hover{border-color:var(--edge-2);color:var(--text)}
.gxl__tab:focus-visible{outline:2px solid var(--gold);outline-offset:2px}
.gxl__tab.is-on{border-color:var(--coral-line);background:linear-gradient(90deg,rgba(255,122,107,.12),#0C0E12 80%);color:var(--text)}
.gxl__ic{display:grid;place-items:center;width:44px;height:44px;border-radius:13px;border:1px solid var(--edge-2);background:#0A0B0E;color:var(--coral)}
.gxl__ic svg{width:24px;height:24px}
.gxl__tab.is-on .gxl__ic{border-color:var(--coral);background:var(--coral-soft)}
.gxl__t{font:700 16px/1.25 var(--font-head);letter-spacing:-.01em}
.gxl__sw{width:18px;height:12px;border-radius:3px;background:var(--c)}
.gxl__sw.is-g2{background:var(--c2)}
.gxl__sw.is-all{background:linear-gradient(90deg,#FF7A6B 0 25%,#D9594B 25% 50%,#F9A596 50% 75%,#B04238 75%)}
.gxl__prog{position:absolute;left:16px;right:16px;bottom:0;height:2px;border-radius:2px;background:var(--coral);transform-origin:0 50%;transform:scaleX(0);opacity:0}
.gxl.is-playing .gxl__tab.is-on .gxl__prog{opacity:.85;animation:gwsProg var(--dur,5.5s) linear both}
.gxl__board{display:grid;gap:14px;min-width:0}
.gxl .gax-bill{padding:24px 24px 18px}
.gxl .gax-bill__notes{gap:6px}
/* the chosen mistake's notes and row stand out; the rest step back (only once the notes have been dealt) */
.gxl .gax-bill.is-go .gax-bill__g i{transition:opacity .4s,filter .4s}
.gxl[data-leak="1"] .gax-bill.is-go .gax-bill__g:not(.is-g1):not(.is-g0) i,.gxl[data-leak="2"] .gax-bill.is-go .gax-bill__g:not(.is-g2):not(.is-g0) i,
.gxl[data-leak="3"] .gax-bill.is-go .gax-bill__g:not(.is-g3):not(.is-g0) i,.gxl[data-leak="4"] .gax-bill.is-go .gax-bill__g:not(.is-g4):not(.is-g0) i{opacity:.22;filter:saturate(.3)}
.gxl[data-leak="1"] .gax-bill__row.is-g1,.gxl[data-leak="2"] .gax-bill__row.is-g2,.gxl[data-leak="3"] .gax-bill__row.is-g3,.gxl[data-leak="4"] .gax-bill__row.is-g4,
.gxl[data-leak="0"] .gax-bill__row.is-leak{background:var(--coral-soft)}
.gxl[data-leak="1"] .gax-bill__row.is-leak:not(.is-g1),.gxl[data-leak="2"] .gax-bill__row.is-leak:not(.is-g2),.gxl[data-leak="3"] .gax-bill__row.is-leak:not(.is-g3),.gxl[data-leak="4"] .gax-bill__row.is-leak:not(.is-g4){opacity:.45}
.gxl__whys{display:grid}
.gxl__why{display:grid;grid-template-columns:40px minmax(0,1fr);gap:14px;padding:18px 20px;border-radius:18px;border:1px solid var(--coral-line);background:rgba(255,122,107,.06)}
html.el8-js .gxl__why{grid-area:1 / 1;visibility:hidden;opacity:0;transform:translateY(6px);transition:opacity .3s,transform .4s var(--ease),visibility 0s .3s}
html.el8-js .gxl__why.is-on{visibility:visible;opacity:1;transform:none;transition:opacity .4s .05s,transform .5s .05s var(--ease),visibility 0s}
html:not(.el8-js) .gxl__whys{gap:10px}
.gxl__n{display:grid;place-items:center;width:40px;height:40px;border-radius:12px;background:var(--coral);font:800 14px/1 var(--font-head);color:#1A0B09}
.gxl__why h3{margin:2px 0 6px;font:800 19px/1.2 var(--font-head);letter-spacing:-.01em;color:var(--text)}
.gxl__why p{margin:0;font-size:15px;line-height:1.55;color:var(--text-mid)}
@media (max-width:1000px){.gxl{grid-template-columns:minmax(0,1fr)}.gxl__board{grid-row:1}}
@media (max-width:700px){
  .gxl{gap:12px}
  .gxl__board{gap:10px}
  .gxl .gax-bill{padding:16px 14px 12px}
  .gxl__list{grid-row:2;display:flex;gap:8px;margin:0 -20px;padding:2px 20px 6px;overflow-x:auto;overscroll-behavior-x:contain;scrollbar-width:none}
  .gxl__list::-webkit-scrollbar{display:none}
  .gxl__tab{flex:0 0 auto;width:auto;grid-template-columns:30px auto auto;gap:8px;min-height:48px;padding:6px 12px 6px 7px;border-radius:100px}
  .gxl__ic{width:30px;height:30px;border-radius:50%}
  .gxl__ic svg{width:17px;height:17px}
  .gxl__t{font-size:13.5px;white-space:nowrap}
  .gxl__sw{width:12px;height:8px}
  .gxl__why{grid-template-columns:32px minmax(0,1fr);gap:10px;padding:14px}
  .gxl__n{width:32px;height:32px;border-radius:10px;font-size:12px}
  .gxl__why h3{font-size:16.5px}
  .gxl__why p{font-size:14px;line-height:1.5}
}
@media (prefers-reduced-motion:reduce){.gxl *{transition:none!important}.gxl__prog{animation:none!important}}

/* ---- RESULTS (owner, 1 Oct 2026: a redesign of the three cards): the cases as tickets, the chosen one open as a
   report: its figure over a chart that draws the move, then the problem and what we changed ---- */
.gxr{display:grid;grid-template-columns:minmax(0,.62fr) minmax(0,1.38fr);gap:22px;align-items:stretch}
.gxr__cases{display:grid;gap:10px;align-content:center}
.gxr__tab{position:relative;display:grid;gap:6px;width:100%;padding:18px 20px;border-radius:18px;border:1px solid var(--edge);background:#0C0E12;color:var(--text-mid);font:inherit;text-align:left;cursor:pointer;overflow:hidden;
  -webkit-tap-highlight-color:transparent;transition:border-color .3s,background-color .3s}
.gxr__tab:hover{border-color:var(--edge-2)}
.gxr__tab:focus-visible{outline:2px solid var(--gold);outline-offset:2px}
.gxr__tab.is-on{border-color:var(--gold-line);background:linear-gradient(90deg,rgba(244,160,0,.12),#0C0E12 85%)}
.gxr__tag{font:700 10.5px/1.2 ui-monospace,SFMono-Regular,Menlo,monospace;letter-spacing:.1em;text-transform:uppercase;color:var(--text-dim)}
.gxr__big{display:flex;align-items:baseline;gap:8px;font:800 34px/1 var(--font-head);letter-spacing:-.03em;color:var(--text-soft)}
.gxr__big i{font-style:normal;font-size:20px;color:var(--teal)}
.gxr__tab.is-on .gxr__big{color:var(--gold)}
.gxr__metric{font-size:14px;font-weight:600;color:var(--text-mid)}
.gxr__prog{position:absolute;left:20px;right:20px;bottom:0;height:2px;border-radius:2px;background:var(--gold);transform-origin:0 50%;transform:scaleX(0);opacity:0}
.gxr.is-playing .gxr__tab.is-on .gxr__prog{opacity:.85;animation:gwsProg var(--dur,7s) linear both}
.gxr__reports{display:grid}
.gxr__rep{display:grid;grid-template-rows:auto 1fr auto auto;gap:18px;min-width:0;padding:26px 28px;border-radius:24px;border:1px solid var(--edge-2);background:radial-gradient(70% 60% at 100% 0%,rgba(79,191,160,.08),transparent 60%),linear-gradient(180deg,#111418,#0B0D10)}
html.el8-js .gxr__rep{grid-area:1 / 1;visibility:hidden;opacity:0;transition:opacity .3s,visibility 0s .3s}
html.el8-js .gxr__rep.is-on{visibility:visible;opacity:1;transition:opacity .45s,visibility 0s}
html:not(.el8-js) .gxr__reports{gap:18px}
.gxr__top{display:flex;flex-wrap:wrap;align-items:flex-end;justify-content:space-between;gap:10px 24px}
.gxr__k{font:700 11px/1.2 ui-monospace,SFMono-Regular,Menlo,monospace;letter-spacing:.12em;text-transform:uppercase;color:var(--text-dim)}
.gxr__fig{margin:6px 0 0;font:800 clamp(56px,6vw,84px)/.95 var(--font-head);letter-spacing:-.045em;color:var(--gold)}
.gxr__metric-l{margin:6px 0 0;font:700 18px/1.25 var(--font-head);color:var(--text)}
.gxr__foot{display:inline-flex;align-items:center;gap:8px;margin:0;padding:8px 12px;border-radius:100px;border:1px solid var(--teal-line);background:var(--teal-soft);font-size:13px;font-weight:600;color:var(--teal)}
.gxr__chart{position:relative;min-height:150px;border-radius:14px;background:repeating-linear-gradient(180deg,rgba(255,255,255,.05) 0 1px,transparent 1px 25%),#0A0B0E;border:1px solid var(--edge);overflow:hidden}
.gxr__chart svg{position:absolute;inset:0;width:100%;height:100%;overflow:visible}
.gxr__area{fill:rgba(79,191,160,.12)}
.gxr__line{fill:none;stroke:var(--teal);stroke-width:2.5;stroke-linecap:round;stroke-linejoin:round;vector-effect:non-scaling-stroke}
/* (the line is revealed left to right by a clip, which every browser draws the same) */
.gxr__rep.is-on .gxr__plot svg{animation:gxrDraw 1.6s var(--ease) both}
@keyframes gxrDraw{from{clip-path:inset(-10% 100% -10% 0)}to{clip-path:inset(-10% 0 -10% 0)}}
@keyframes gxrArea{from{opacity:0}}
.gxr__start{position:absolute;top:-10px;bottom:-10px;border-left:2px dashed var(--gold-line)}
.gxr__start b{position:absolute;left:6px;top:8px;padding:3px 7px;border-radius:6px;background:var(--gold-soft);font:700 10.5px/1 ui-monospace,SFMono-Regular,Menlo,monospace;color:var(--gold);white-space:nowrap}
.gxr__plot{position:absolute;inset:10px 12px}
.gxr__dot{position:absolute;width:14px;height:14px;margin:-7px 0 0 -7px;border-radius:50%;background:var(--teal);box-shadow:0 0 0 5px rgba(79,191,160,.2)}
.gxr__rep.is-on .gxr__dot{animation:gxrArea .4s 1.4s both}
.gxr__steps{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:12px;margin:0;padding:0;list-style:none}
.gxr__steps li{padding:14px 16px;border-radius:14px;border:1px solid var(--edge);background:#0C0E12}
.gxr__steps b{display:block;margin-bottom:6px;font:700 11px/1.2 ui-monospace,SFMono-Regular,Menlo,monospace;letter-spacing:.12em;text-transform:uppercase;color:var(--text-dim)}
.gxr__steps li.is-gold{border-color:var(--gold-line)}
.gxr__steps li.is-gold b{color:var(--gold)}
.gxr__steps p{margin:0;font-size:14.5px;line-height:1.55;color:var(--text-mid)}
.gxr__link{justify-self:start;color:var(--gold);font-weight:700;font-size:15px;text-decoration:none}
.gxr__link:hover{color:var(--text)}
@media (max-width:1000px){.gxr{grid-template-columns:minmax(0,1fr)}.gxr__cases{grid-template-columns:repeat(3,minmax(0,1fr))}.gxr__big{font-size:28px}}
@media (max-width:700px){
  /* phones: the report first, the cases under it in the thumb zone */
  .gxr{gap:12px}
  .gxr__reports{grid-row:1}
  .gxr__rep{gap:14px;padding:18px 16px;border-radius:20px}
  .gxr__fig{font-size:56px}
  .gxr__metric-l{font-size:16px}
  .gxr__chart{min-height:120px}
  .gxr__steps{grid-template-columns:minmax(0,1fr);gap:8px}
  .gxr__steps li{padding:12px 14px}
  .gxr__steps p{font-size:14px}
  .gxr__cases{grid-template-columns:repeat(3,minmax(0,1fr));gap:6px}
  .gxr__tab{gap:3px;padding:10px 10px;border-radius:14px}
  .gxr__tag,.gxr__metric{display:none}
  .gxr__big{justify-content:center;font-size:22px}
  .gxr__big i{font-size:14px}
}
@media (prefers-reduced-motion:reduce){.gxr *{animation:none!important;transition:none!important}}

/* ---- PRICING (owner, 1 Oct 2026): the fee note across the full width; each plan's recommended ad spend on one shared
   scale ($0 to $20k+), so the plans compare at a glance; the fee kept on one line ---- */
.gax-price-sec .gax-split{max-width:none;grid-template-columns:260px minmax(0,1fr)}
.gax-price-sec .gax-split__t{font-size:16px}
.gax-price-sec .svc-tier__fee{font-size:clamp(26px,2.3vw,34px);white-space:nowrap}
.gxp-meter{position:relative;display:block;height:6px;margin-top:10px;border-radius:6px;background:rgba(255,255,255,.08)}
.gxp-meter i{position:absolute;top:0;bottom:0;border-radius:inherit;background:linear-gradient(90deg,var(--teal),#8FE0C8)}
.gxp-meter.is-open i{background:linear-gradient(90deg,var(--teal),rgba(79,191,160,.2))}
/* what every plan includes, under the plans */
.gxp-all{display:grid;gap:12px;margin-top:22px;padding:16px 22px 18px;border-radius:18px;border:1px dashed var(--teal-line);background:rgba(79,191,160,.04)}
.gxp-all__k{font:700 11px/1.2 ui-monospace,SFMono-Regular,Menlo,monospace;letter-spacing:.12em;text-transform:uppercase;color:var(--teal)}
.gxp-all ul{display:grid;grid-template-columns:repeat(4,auto);justify-content:space-between;gap:8px 24px;margin:0;padding:0;list-style:none}
.gxp-all li{display:flex;align-items:baseline;gap:8px;font-size:14.5px;line-height:1.4;color:var(--text)}
.gxp-all li span{font-weight:800;color:var(--teal)}
@media (min-width:1181px){.gxp-all li{white-space:nowrap}}
@media (max-width:1180px){.gxp-all ul{grid-template-columns:repeat(2,minmax(0,1fr));justify-content:stretch}}
@media (max-width:700px){.gxp-all{margin-top:16px;padding:14px 16px}.gxp-all ul{grid-template-columns:minmax(0,1fr)}}
.svc-tier.is-pop .gxp-meter i{background:linear-gradient(90deg,var(--gold),#FFD27A)}
@media (max-width:1180px){.gax-price-sec .svc-tier__fee{white-space:normal}}
@media (max-width:700px){.gax-price-sec .gax-split{grid-template-columns:minmax(0,1fr)}.gax-price-sec .gax-split__t{font-size:14.5px}}

/* ==========================================================================
   Owner's desktop review of the Google Ads page (1 Oct 2026): the pillars, the audit checks and the targeting cards
   read as walls of text. On wider screens each becomes a row of tabs (the item's heading, a real button) over one
   panel that holds the chosen item's words; its creative follows the choice. Every item stays a full box stacked in
   one cell: the chosen one shows, the others show only their tab. Phones keep their swipe cards.
   ========================================================================== */
.gxs-tab{display:inline;margin:0;padding:0;border:0;background:none;color:inherit;font:inherit;letter-spacing:inherit;text-align:inherit;cursor:default;-webkit-tap-highlight-color:transparent}
.gxs-tab__prog,.gxs-tab__sw,.gxs-tab__n,.gax-pill__big{display:none}
/* the pillar's number sits inside its tab: beside the title, as the header was */
.gax-pill__top .gxs-tab{display:flex;align-items:baseline;gap:12px}
@media (max-width:1000px){.gxs-tab{pointer-events:none}}
@media (min-width:1001px){
  html.el8-js [data-gxs] .gxs-tab{position:relative;display:flex;align-items:center;gap:12px;width:100%;height:100%;padding:0 18px;border-radius:16px;border:1px solid var(--edge);background:#0C0E12;
    color:var(--text-mid);font:700 16px/1.25 var(--font-head);letter-spacing:-.01em;text-align:left;cursor:pointer;overflow:hidden;transition:border-color .3s,background-color .3s,color .3s}
  html.el8-js [data-gxs] .gxs-tab:hover{border-color:var(--edge-2);color:var(--text)}
  html.el8-js [data-gxs] .gxs-tab:focus-visible{outline:2px solid var(--gold);outline-offset:2px}
  html.el8-js [data-gxs] .gxs-tab__n{display:grid;flex:0 0 auto;place-items:center;width:28px;height:28px;border-radius:50%;border:1px solid var(--gold-line);font:800 12px/1 var(--font-head);color:var(--gold)}
  html.el8-js [data-gxs] .is-cur .gxs-tab__n{border-color:var(--gold);background:var(--gold);color:#111}
  html.el8-js [data-gxs] .is-cur .gxs-tab{border-color:var(--gold-line);background:linear-gradient(90deg,rgba(244,160,0,.12),#0C0E12 85%);color:var(--text)}
  html.el8-js [data-gxs] .gxs-tab__prog{display:block;position:absolute;left:16px;right:16px;bottom:0;height:2px;border-radius:2px;background:var(--gold);transform-origin:0 50%;transform:scaleX(0);opacity:0}
  html.el8-js [data-gxs].is-playing .is-cur .gxs-tab__prog{opacity:.85;animation:gwsProg var(--dur,6s) linear both}
  /* ---- the pillars: four tabs under the band's four gates, one panel under them (words left, example right) ---- */
  html.el8-js .gax-flow[data-gxs] .gax-flow__cards{display:grid;grid-template-columns:minmax(0,1fr);gap:0}
  html.el8-js .gax-flow[data-gxs] .gax-pill{grid-area:1 / 1;display:grid;grid-template-columns:repeat(var(--n),minmax(0,1fr));grid-template-rows:64px auto;column-gap:18px;row-gap:18px;align-items:start;
    padding:0;border:0;background:none;box-shadow:none;visibility:hidden}
  html.el8-js .gax-flow[data-gxs] .gax-pill::before{display:none}
  html.el8-js .gax-flow[data-gxs] .gax-pill__top{position:relative;grid-row:1;grid-column:var(--c);height:64px;visibility:visible}
  html.el8-js .gax-flow[data-gxs] .gax-pill__top::before{content:"";position:absolute;left:50%;top:-27px;width:1px;height:27px;background:linear-gradient(rgba(244,160,0,.4),rgba(244,160,0,0))}
  html.el8-js .gax-flow[data-gxs] .gax-pill__top{display:block}
  html.el8-js .gax-flow[data-gxs] .gax-pill__top h3{display:block;width:100%;height:100%;font-size:inherit}
  html.el8-js .gax-flow[data-gxs] .gax-pill__n{flex:0 0 auto}
  html.el8-js .gax-flow[data-gxs] .gax-pill.is-cur{visibility:visible}
  html.el8-js .gax-flow[data-gxs] .gax-pill::after{content:"";grid-row:2;grid-column:1 / -1;z-index:-1;align-self:stretch;min-height:100%;border-radius:24px;border:1px solid var(--gold-line);
    background:radial-gradient(60% 90% at 0% 0%,rgba(244,160,0,.07),transparent 60%),var(--gx-card,#0E1014)}
  html.el8-js .gax-flow[data-gxs] .gax-pill{position:relative;isolation:isolate}
  html.el8-js .gax-flow[data-gxs] .gax-pill__d{grid-row:2;grid-column:1 / span 2;align-self:center;margin:0;padding:34px 10px 34px 34px;font-size:18px;line-height:1.62;color:var(--text)}
  html.el8-js .gax-flow[data-gxs] .gax-pill__big{display:block;margin:0 0 14px;font:800 clamp(30px,2.8vw,40px)/1.06 var(--font-head);letter-spacing:-.03em;color:var(--text);text-wrap:balance}
  html.el8-js .gax-flow[data-gxs] .gax-pill > .gax-ex{grid-row:2;grid-column:3 / -1;align-self:center;margin:26px 26px 26px 0}
  html.el8-js .gax-flow[data-gxs] .gax-pill.is-cur .gax-pill__d,html.el8-js .gax-flow[data-gxs] .gax-pill.is-cur > .gax-ex{animation:gwsIn .5s var(--ease) both}
  html.el8-js .gax-flow[data-gxs] .gax-pill.is-cur > .gax-ex{animation-delay:.08s}
  /* ---- the audit: six check tabs in two columns, the chosen check's words in the panel under them ---- */
  html.el8-js .gax-audit__copy[data-gxs] .gax-checks{display:grid;grid-template-columns:minmax(0,1fr);gap:0}
  html.el8-js .gax-audit__copy[data-gxs] .gax-check{grid-area:1 / 1;display:grid;grid-template-columns:repeat(2,minmax(0,1fr));grid-template-rows:repeat(var(--rows),56px) auto;gap:8px;
    padding:0;border:0;visibility:hidden}
  html.el8-js .gax-audit__copy[data-gxs] .gax-check > div{display:contents}
  html.el8-js .gax-audit__copy[data-gxs] .gax-check__n{display:none}
  html.el8-js .gax-audit__copy[data-gxs] .gax-check h3{grid-row:var(--r);grid-column:var(--c);height:56px;margin:0;font-size:inherit;visibility:visible}
  html.el8-js .gax-audit__copy[data-gxs] .gax-check.is-cur{visibility:visible}
  html.el8-js .gax-audit__copy[data-gxs] .gax-check p{grid-row:calc(var(--rows) + 1);grid-column:1 / -1;margin:10px 0 0;padding:18px 20px;border-radius:16px;border:1px solid var(--gold-line);
    background:rgba(244,160,0,.05);font-size:16px;line-height:1.6;color:var(--text)}
  html.el8-js .gax-audit__copy[data-gxs] .gax-check.is-cur p{animation:gwsIn .45s var(--ease) both}
}
@media (prefers-reduced-motion:reduce){[data-gxs] *{animation:none!important}}

/* ---- GOOGLE ADS AND SEO (owner, 1 Oct 2026: a redesign of the three cards): a year of enquiries (Ads steady, SEO
   compounding, both stacked) with a switch under it; the results page beside with the chosen side's words; then a
   closing band. The words share one cell, so switching never moves the page ---- */
.gxb{display:grid;grid-template-columns:minmax(0,1.15fr) minmax(0,.85fr);gap:24px;align-items:stretch}
.gxb__chart{display:flex;flex-direction:column;gap:16px;padding:24px 26px 22px;border-radius:26px;border:1px solid var(--edge-2);background:radial-gradient(70% 70% at 100% 0%,rgba(79,191,160,.08),transparent 60%),linear-gradient(180deg,#111418,#0B0D10)}
.gxb__top{display:flex;align-items:center;justify-content:space-between}
.gxb__top b{font:800 16px/1 var(--font-head);color:var(--text)}
.gxb__top span{font:700 10.5px/1 ui-monospace,SFMono-Regular,Menlo,monospace;letter-spacing:.14em;text-transform:uppercase;color:var(--text-dim)}
.gxb__plot{flex:1 1 auto;display:grid;grid-template-columns:repeat(12,minmax(0,1fr));align-items:end;gap:8px;min-height:250px;padding:10px 0 0;border-bottom:1px solid var(--edge-2);
  background:repeating-linear-gradient(180deg,rgba(255,255,255,.045) 0 1px,transparent 1px 25%)}
.gxb__m{position:relative;display:flex;flex-direction:column;justify-content:flex-end;height:100%}
.gxb__m i{display:block;height:var(--h);min-height:0;transition:height .7s var(--ease),opacity .4s;transition-delay:calc(var(--i) * 30ms)}
.gxb__m .is-paid{border-radius:0 0 5px 5px;background:linear-gradient(180deg,#FFD27A,var(--gold))}
.gxb__m .is-org{border-radius:5px 5px 0 0;background:linear-gradient(180deg,#8FE0C8,var(--teal))}
.gxb__m b{position:absolute;left:0;right:0;bottom:-22px;font:600 10.5px/1 ui-monospace,SFMono-Regular,Menlo,monospace;text-align:center;color:var(--text-dim)}
.gxb[data-mode="paid"] .gxb__m .is-org,.gxb[data-mode="org"] .gxb__m .is-paid{height:0;opacity:0}
.gxb[data-mode="paid"] .gxb__m .is-paid{border-radius:5px}
.gxb[data-mode="org"] .gxb__m .is-org{border-radius:5px}
html.el8-js .gxb:not(.is-in) .gxb__m i{height:0}
.gxb__figs{display:grid;margin-top:18px}
.gxb__fig{grid-area:1 / 1;display:flex;align-items:flex-end;gap:14px;margin:0;visibility:hidden;opacity:0;transition:opacity .35s,visibility 0s .35s}
.gxb[data-mode="paid"] .gxb__fig.is-paid,.gxb[data-mode="org"] .gxb__fig.is-org,.gxb[data-mode="both"] .gxb__fig.is-both{visibility:visible;opacity:1;transition:opacity .45s,visibility 0s}
.gxb__fig span{display:grid;gap:4px}
.gxb__fig small{font:700 10.5px/1 ui-monospace,SFMono-Regular,Menlo,monospace;letter-spacing:.1em;text-transform:uppercase;color:var(--text-dim)}
.gxb__fig b{font:800 34px/1 var(--font-head);letter-spacing:-.03em;color:var(--text);font-variant-numeric:tabular-nums}
.gxb__fig.is-paid b{color:var(--gold)}.gxb__fig.is-org b{color:var(--teal)}.gxb__fig.is-both span:last-child b{background:linear-gradient(90deg,var(--gold),var(--teal));-webkit-background-clip:text;background-clip:text;color:transparent}
.gxb__fig i{margin-bottom:6px;font-style:normal;font-size:20px;color:var(--text-dim)}
.gxb__modes{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:6px;padding:5px;border-radius:16px;border:1px solid var(--edge);background:#0A0B0E}
.gxb__mode{position:relative;display:flex;align-items:center;justify-content:center;gap:8px;white-space:nowrap;min-height:46px;border-radius:12px;border:0;background:none;color:var(--text-mid);font:700 15px/1 var(--font-head);cursor:pointer;
  -webkit-tap-highlight-color:transparent;transition:background-color .3s,color .3s}
.gxb__mode i{width:10px;height:10px;border-radius:3px;background:var(--gold)}
.gxb__mode.is-org i{background:var(--teal)}
.gxb__mode.is-both i{background:linear-gradient(135deg,var(--gold) 50%,var(--teal) 50%)}
.gxb__mode:hover{color:var(--text)}
.gxb__mode:focus-visible{outline:2px solid var(--gold);outline-offset:2px}
.gxb__mode.is-on{background:#1A1D23;color:var(--text);box-shadow:inset 0 0 0 1px var(--edge-2)}
.gxb__side{display:flex;flex-direction:column;gap:16px}
.gxb__serp{border-radius:22px;overflow:hidden}
.gxb__serp .gax-duo{margin:0}
.gxb__serp .gax-duo__slot{transition:opacity .4s}
.gxb[data-mode="paid"] .gxb__serp .gax-duo__slot.is-org,.gxb[data-mode="org"] .gxb__serp .gax-duo__slot.is-paid-result{opacity:.25}
/* (owner, 2 Oct 2026) a real results page: the search typed, a sponsored ad and your listing with their headlines; the
   switch lights the ad (Google Ads), the listing (SEO) or both */
.gxb__serp .gax-duo__q{min-width:0;overflow:hidden;white-space:nowrap;text-overflow:ellipsis;font:600 12.5px/1 ui-monospace,SFMono-Regular,Menlo,monospace;color:var(--text)}
.gxb__serp .gax-duo__h{display:block;overflow:hidden;white-space:nowrap;text-overflow:ellipsis;font:700 14px/1.3 var(--font-head);letter-spacing:-.005em}
.gxb__serp .gax-duo__slot.is-paid-result .gax-duo__h{color:#FFD27A}
.gxb__serp .gax-duo__slot.is-org .gax-duo__h{color:#8FE0C8}
.gxb__serp .gax-duo__slot.is-paid-result i.s,.gxb__serp .gax-duo__slot.is-org i.s{background:rgba(255,255,255,.16)}
.gxb__serp .gax-duo__slot.is-paid-result,.gxb__serp .gax-duo__slot.is-org{transition:opacity .4s,box-shadow .4s,border-color .4s}
.gxb[data-mode="paid"] .gxb__serp .gax-duo__slot.is-paid-result,.gxb[data-mode="both"] .gxb__serp .gax-duo__slot.is-paid-result{border-color:var(--gold);box-shadow:0 0 0 3px rgba(244,160,0,.14),0 14px 30px -18px rgba(244,160,0,.6)}
.gxb[data-mode="org"] .gxb__serp .gax-duo__slot.is-org,.gxb[data-mode="both"] .gxb__serp .gax-duo__slot.is-org{border-color:var(--teal);box-shadow:0 0 0 3px rgba(79,191,160,.14),0 14px 30px -18px rgba(79,191,160,.6)}
.gxb__says{display:grid;flex:1 1 auto}
.gxb__say{grid-area:1 / 1;display:flex;flex-direction:column;gap:10px;padding:20px 22px;border-radius:20px;border:1px solid var(--edge);background:#0C0E12;visibility:hidden;opacity:0;transition:opacity .35s,visibility 0s .35s}
.gxb[data-mode="paid"] .gxb__say.is-paid,.gxb[data-mode="org"] .gxb__say.is-org,.gxb[data-mode="both"] .gxb__say.is-both{visibility:visible;opacity:1;transition:opacity .45s,visibility 0s}
html:not(.el8-js) .gxb__says{gap:12px}
html:not(.el8-js) .gxb__say{grid-area:auto;visibility:visible;opacity:1}
.gxb__say.is-paid{border-color:var(--gold-line)}.gxb__say.is-org{border-color:var(--teal-line)}
.gxb__k{font:700 11px/1.2 ui-monospace,SFMono-Regular,Menlo,monospace;letter-spacing:.14em;text-transform:uppercase;color:var(--gold)}
.gxb__say.is-org .gxb__k{color:var(--teal)}.gxb__say.is-both .gxb__k{color:var(--text-dim)}
.gxb__say h3{margin:0;font:800 22px/1.2 var(--font-head);letter-spacing:-.015em;color:var(--text)}
.gxb__say h3 em{font-style:normal;font-weight:600;font-size:15px;color:var(--text-mid);letter-spacing:0}
.gxb__say ul{display:grid;gap:8px;margin:0;padding:0;list-style:none}
.gxb__say li{position:relative;padding-left:22px;font-size:15px;line-height:1.45;color:var(--text-mid)}
.gxb__say li::before{content:"→";position:absolute;left:0;color:var(--gold)}
.gxb__say.is-org li::before{color:var(--teal)}
.gxb__say p{margin:0;font-size:15px;line-height:1.58;color:var(--text-mid)}
.gxb-band{margin-top:28px}
.gxb-band__copy{display:grid;gap:6px;min-width:0}
.gxb-band__d{margin:0;font-size:15px;line-height:1.55;color:var(--text-mid)}
.gxb-band__d .svc-link{white-space:nowrap;color:var(--gold);font-weight:700;text-decoration:none}
@media (max-width:1000px){.gxb{grid-template-columns:minmax(0,1fr)}}
@media (max-width:700px){
  .gxb{gap:14px}
  .gxb__chart{padding:16px 14px 14px;border-radius:20px;gap:12px}
  .gxb__plot{gap:4px;min-height:180px}
  .gxb__m b{font-size:9px}
  .gxb__fig b{font-size:26px}
  .gxb__mode{min-height:44px;gap:6px;padding:0 4px;font-size:14px}
  .gxb__serp{display:none}
  .gxb__say{padding:16px}
  .gxb__say h3{font-size:19px}
  .gxb__say li,.gxb__say p{font-size:14px}
  .gxb-band__copy{display:contents}
  .gxb-band__d{grid-column:1 / -1;font-size:14px}
}
@media (prefers-reduced-motion:reduce){.gxb *{transition:none!important}}

/* (owner, 1 Oct 2026: a later tab's box sat over the earlier tabs, so only forward clicks worked) the stacked items
   let clicks through; only the tabs and the chosen item's content take them */
@media (min-width:1001px){
  html.el8-js [data-gxs] [data-gxs-item]{pointer-events:none}
  html.el8-js [data-gxs] [data-gxs-item] .gxs-tab,html.el8-js [data-gxs] [data-gxs-item].is-cur *{pointer-events:auto}
}

/* ============ TARGETING (owner, 1 Oct 2026: a better way to show the left text): the campaign's settings as one card,
   a switch per rule; the chosen rule opens in place (the shared expanding list, teal) ============ */
.gax-where{align-items:center}
.gax-areas.svc-acc{grid-template-columns:minmax(0,1fr)}
@media (min-width:701px){
  .gax-areas.svc-acc{gap:0;padding:6px;border-radius:24px;border:1px solid var(--edge-2);background:linear-gradient(180deg,#101318,#0B0D10);box-shadow:0 40px 80px -50px rgba(0,0,0,.9)}
  .gax-area.svc-acc__i{border:0;border-radius:18px;background:none;padding:0}
  .gax-area.svc-acc__i + .gax-area.svc-acc__i::before{content:"";position:absolute;left:18px;right:18px;top:0;height:1px;background:var(--edge)}
}
.gax-area .svc-acc__h{margin:0;font:inherit;text-wrap:initial}
.gax-area .svc-acc__btn{font-size:16.5px}
.gax-area .svc-acc__pad p{margin:0;padding-left:16px;border-left:2px solid var(--teal-line);font-size:15.5px;line-height:1.62;color:var(--text-mid)}
.gax-sw{position:relative;flex:0 0 auto;width:38px;height:22px;border-radius:100px;background:rgba(255,255,255,.1);transition:background .3s}
.gax-sw::after{content:"";position:absolute;left:3px;top:3px;width:16px;height:16px;border-radius:50%;background:#8A919C;transition:transform .35s var(--ease),background .3s}
.gax-area.is-open .gax-sw{background:var(--teal)}
.gax-area.is-open .gax-sw::after{transform:translateX(16px);background:#fff}
@media (min-width:1001px){
  html.el8-js .gax-area.svc-acc__i.is-open{background:radial-gradient(80% 120% at 0% 0%,rgba(79,191,160,.1),transparent 60%),#0E1116}
  html.el8-js .gax-area.is-open + .gax-area::before,html.el8-js .gax-area.is-open::before{opacity:0}
  html.el8-js .gax-area .svc-acc__chev{display:none}
  html.el8-js .gax-area .svc-acc__pad p{color:var(--text)}
}
@media (max-width:1000px){.gax-area .gax-sw{display:none}}
@media (max-width:700px){.gax-area.svc-acc__i{padding:0;border-color:var(--teal-line)}}

/* ============ VALUE, phones (owner, 2 Oct 2026: empty space between the words and the example): the cards keep one
   height, so the worked example fills the rest of the card and spaces its rows evenly ============ */
@media (max-width:700px){
  .gax-pill > .gax-ex{flex:1;margin-top:0;display:flex;flex-direction:column;justify-content:space-between;gap:10px}
  .gax-pill > .gax-ex > .gax-ex__k{margin-bottom:0}
  .gax-pill > .gax-ex > ul,.gax-pill > .gax-ex > dl{flex:1;align-content:space-evenly}
}